Captions written to be found.
Google reads the first line of a public post as its title. Captson writes that line around what your customers search, and the rest of the caption in your voice.
Join the waitlistHappy Monday everyone ☕✨ new week, new vibes #coffee
Best flat white in Melbourne? Here’s how we pour ours
Double ristretto, milk at 60°C, poured thin. Come by Fitzroy before 10 and try it.
Three things make a first line findable.
- 1
Search words first
It starts from what people type for your topic and your place, and puts those words at the very start of the line.
- 2
Fits before the cut-off
Search pages cut long titles with “…”. Every first line is measured so the words that matter land before it.
- 3
Plain words, not tags
Greetings, emoji and hashtags tell search nothing. The first line says what the post is, in words a person would search.
Will it sound like you? See if you can tell.
One of these was written by northstudio. One by Captson.
Captson read northstudio’s last 40 posts first. Can you tell which is which?
Your logo isn’t your brand. 2 questions I ask founders before anyone opens Figma, and why the answers change everything. Save this for your next client call. #brandstrategy
Brand strategy coach in Toronto: 3 questions before you rebrand
Most rebrands fail before anyone opens the logo file. I ask founders the same things first. Save this for your next client call. #brandstrategy
One post, the right title for each app.
Each platform hands search a different line. Captson writes the one that counts on each.
Instagram
The caption’s first line becomes the result title for public professional accounts.
TikTok
The caption and on-screen text describe the video to search.
YouTube
The video title and the first lines of the description.
LinkedIn
The opening of the post, before “see more”.
Reddit
The post title, written the way people phrase the question.
Pinterest
The pin title and description.
X, Threads and Facebook
The opening words of the post.
Blogs
The page title and main heading, plus a meta description.
Three steps. No SEO knowledge needed.
- 1
Paste your profile link
Captson reads your recent posts. That’s all it needs to write like you.
- 2
Add the post
Upload the Reel, photo or carousel, or just say what it’s about. Captson finds what people search for it.
- 3
Post it
Get the caption with its Google title, plus a hook and a script. Edit anything, copy, post.
Fair questions, straight answers.
No. You add the post; Captson does the search work and explains each choice in plain words.
Write your next caption to be found.
Captson opens soon. Join with your Gmail address and we’ll email you once, when your spot is ready.